What moves the great looking fashion apparels of the world from designer display rooms to retail floors, and lastly, consumer hands?

The response is fashion marketing.

With the teachings of the fashion industry’s specialists, efficient field trips, various projects, and labor-intensive internships, students of a fashion marketing course are sure to obtain a comprehensive understanding of the fashion cycles, in addition to the ins and outs of the clothes industry.

Students of a fashion marketing course are generally trained in a large assortment of disciplines, such as fashion merchandising and coordination, company management, marketing strategies and advertising strategies, visual retailing, and retail management.


Do you have a good fashion sense? Do you understand exactly what remains in design or not? Do you have the desire and drive to take the qualities you have a notch higher – as in use them in a gratifying and rewarding profession in fashion? A degree in Fashion Marketing will provide you a chance to become any of the following: a fashion buyer, a fashion organizer, a retail merchandiser, a visual merchandiser, a retailer manager, or a shop owner.

Fashion marketing is a mix of design, advertising, business administration, and a good understanding of the fashion world, in addition to a sense of pop culture and what would be elegant in the days, months, or years to come. Fashion marketers connect designers and the people, all the while keeping themselves behind the scenes.

As you can see, numerous task prospects wait for those who will venture into the fashion world. You simply need to make sure that you will be able to select the best sort of fashion marketing school, in addition to a program that would offer you the right kind of training for an effective career in fashion.

Polimoda International Institute of Design and Marketing

With the constant attraction of numerous to the fashion industry, there is an enhancing demand for fashion design and marketing schools that provide a one of a kind professional education. One of these schools is the Polimoda International Institute of Design and Marketing.

Found in the heart of Florence, Italy, Polimoda is recognized by many experts as one of the best fashion design and marketing schools in Europe. With its closely-knit ties and constant collaboration with the fashion world, Polimoda keeps its ability to provide its students with specialized training that is up to date with exactly what is taking place in the contemporary international fashion.

A member of the International Foundation of Fashion Technology Institutes, this Italian school of fashion offers comprehensive undergraduate classes, in addition to graduate design master classes in the sales, production, merchandising, and marketing sectors of the fashion world, whether in Italian or English.

Established in 1986 through the proposal and financial support of the Florence and Prato municipal government, a number of business, and the Fashion Institute of Innovation of the State University of New York, Polimoda is well-renowned for the expert courses in fashion marketing and merchandising that it offers to its students. The institution is likewise understood for training students who wish to obtain abilities in fashion fabrics and accessory and footwear markets.

Polimoda’s program for fashion marketing includes instruction and training in locations like: Contemporary Fashion and Fashion Business, Strategic-Operative and International Marketing, Psychology of Communication and Selling, Human Resources and Economic Management, Organizational Communication and Social Techniques, Retail Marketing, Retailing and Visual Merchandising, Cool Hunting and Trends, Full Planning of a Fashion Item, Software Programming, Infotech, and Specialized English.

Not anybody can be admitted to Polimoda, nevertheless. Slots are restricted and you can enter to this prominent organization by ways of an excellent test result. Candidates, whether Italian or of another nationality, ought to complete and pass an application form complete with supporting materials. If you are interested, you might apply online or through mail.

Follow your dreams. Look for Polimoda on the planet Wide Internet now.