Reload Festival 2017: everything you need to know

Described as a ‘must-visit weekend experience for anyone looking for two days of quality music, great food and drink and activities for partiers of all ages’ by its organisers, Reload 2017 is on 8-10 September at the Royal Norfolk Showground. If a weekend of music appeals to you, here is what you need to know.

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What acts are scheduled?

A massive line-up of funk and soul acts is scheduled, including Jazzie B, Heatwave, Soul II Soul, Level 42 and The Real Thing performing on the Saturday, and Aswad, Billy Ocean, Mungo Jerry, Jocelyn Brown, and Danny Rampling on the Sunday, along with many other acts.

Who can attend?

Reload 2017 is open to attendees of all ages. Those over the age of 14 will be required to purchase an adult ticket, priced at £79.20 without camping or £108.90 with camping for the weekend, or £42.90 for either day. Attendees aged 13 and under require a free children’s ticket and must be accompanied by an adult over the age of 18. A maximum of three children will be allowed in with each adult.

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How to get to Reload

Busses will be run by First Eastern Counties throughout the weekend, running from Norwich city centre to the festival grounds. For those arriving by train, shuttles will be run from Norwich station by First Bus and will be in operation throughout the weekend.

By car, the festival ground can be found using the postcode NR5 0TP. The festival ground is situated near the A47 Norwich South bypass and will be signposted. From the north, this means taking the A1074 junction; from the south, take the A47 bypass westward from the A11 or A140. Car parking is available onsite for £10 for cars or £20 for Welsh Coast Campers or other campers. Parking fees are payable in cash only.


There is a grassy field available for camping, including accessible campsites (which must be pre-booked), accessible toilets and easier access to the festival grounds. There are sites available for tents, which must fit a maximum of one more person than is occupying them, and for Welsh Coast Campers and caravans.

Food and drink

Only food and drink purchased on the festival grounds is permitted, apart from one 500ml water bottle per person.